Privacy Policy

Introduction

Farms‑Market.xyz (referred to as “we”, “our”, or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, make a purchase, or interact with us in any way.

We take your privacy seriously and comply with applicable data protection laws, including the Protection of Personal Information Act (POPIA) in South Africa and the General Data Protection Regulation (GDPR) for our customers in the European Union. By using our website and services, you agree to the practices described in this Privacy Policy.

Information We Collect

We collect personal information that you voluntarily provide to us when you:

• Place an order – We collect your name, email address, shipping address, billing address, payment information, and phone number to process and fulfil your order.
• Create an account – We collect your name, email address, password, and other information you choose to provide.
• Contact us – We collect your name, email address, and any information you provide in your message.
• Subscribe to our communications – We collect your email address to send you updates, offers, and news.
• Interact with our website – We collect information about your browsing activity, IP address, device type, browser type, and referring pages through cookies and similar technologies.

We do not collect sensitive personal information (such as race, ethnicity, political opinions, religious beliefs, or health information) unless you voluntarily provide it to us.

How We Use Your Information

We use your personal information for the following purposes:

• Order Processing – To process and fulfil your orders, including payment processing, shipping, and delivery coordination.
• Customer Communication – To send order confirmations, shipping updates, and respond to your inquiries and customer support requests.
• Account Management – To manage your account, provide personalised services, and maintain your order history.
• Marketing – To send you marketing communications, promotional offers, and news about our products and services, where you have consented to receive such communications.
• Website Improvement – To analyse website usage, improve our services, and enhance your browsing experience.
• Legal Compliance – To comply with legal obligations, enforce our terms and conditions, and protect our rights and interests.

We will not use your personal information for purposes other than those for which it was collected, unless we obtain your consent or are required by law.

Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyse website traffic, and personalise content. Cookies are small text files that are stored on your device when you visit a website.

We use the following types of cookies:

• Essential Cookies – Necessary for the website to function properly, such as enabling secure login and shopping cart functionality.
• Performance Cookies – Help us understand how visitors interact with our website by collecting and reporting information anonymously.
• Functionality Cookies – Allow the website to remember your preferences (such as language and location) to provide a more personalised experience.
• Advertising Cookies – Used to deliver relevant advertisements and track the effectiveness of our marketing campaigns.

You can control your cookie preferences through your browser settings. Most browsers allow you to block or delete cookies. However, please note that disabling certain cookies may affect the functionality of our website.

How We Share Your Information

We do not sell, trade, or rent your personal information to third parties. However, we may share your information with:

• Service Providers – Trusted third‑party service providers who assist us in operating our website, processing payments, fulfilling orders, shipping products, and conducting marketing activities. These providers are contractually obligated to keep your information confidential and use it only for the purposes for which it is provided.
• Payment Processors – To process your payments securely.
• Logistics Providers – To deliver your orders to your specified address.
• Law Enforcement – If required by law or to protect our rights, property, or safety, we may disclose your information to law enforcement agencies or other authorities.
• Business Transfers – In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new owner.

Data Security

We take data security seriously and implement appropriate technical and organisational measures to protect your personal information from unauthorised access, alteration, disclosure, or destruction. These measures include:

• Secure Sockets Layer (SSL) encryption for all data transmitted during checkout and account creation.
• Access Controls – Only authorised personnel have access to your personal information.
• Regular Security Audits – We regularly review our security practices to ensure they remain effective.
• Data Minimisation – We collect only the information necessary for the purposes described in this policy.

While we strive to protect your personal information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee the absolute security of your data.

International Data Transfers

As a global business, we may transfer your personal information to countries outside your country of residence, including South Africa, where our servers and operations are located. We ensure that any such transfers are conducted in compliance with applicable data protection laws and that appropriate safeguards are in place to protect your data.

By using our website and providing your information, you consent to the transfer of your data to South Africa and other countries where we operate.

Data Retention

We retain your personal information for as long as necessary to fulfil the purposes for which it was collected, including to meet legal, accounting, or reporting requirements. We may retain certain information for archival purposes, for research, or for statistical analysis.

If you have an account with us, we will retain your information for as long as your account remains active. You may request to close your account and delete your data at any time by contacting us.

Your Rights

Depending on your location and applicable data protection laws, you may have the following rights regarding your personal information:

• Right to Access – You have the right to request a copy of the personal information we hold about you.
• Right to Rectification – You have the right to request that we correct any inaccurate or incomplete personal information.
• Right to Erasure – You have the right to request that we delete your personal information, subject to certain legal obligations.
• Right to Restrict Processing – You have the right to request that we restrict the processing of your personal information in certain circumstances.
• Right to Data Portability – You have the right to request that we transfer your personal information to another organisation, where technically feasible.
• Right to Object – You have the right to object to the processing of your personal information for direct marketing purposes.
• Right to Withdraw Consent – Where we rely on your consent to process your personal information, you have the right to withdraw that consent at any time.

To exercise any of these rights, please contact us using the details provided below. We will respond to your request within a reasonable time frame and in accordance with applicable law.

Children’s Privacy

Our website is not directed at children under the age of 18, and we do not knowingly collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us, and we will take steps to delete that information.

Third‑Party Links

Our website may contain links to third‑party websites, products, or services. This Privacy Policy does not apply to third‑party websites. We are not responsible for the privacy practices or the content of such websites. We encourage you to review the privacy policies of any third‑party websites you visit.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational needs. We will notify you of any material changes by posting the updated Privacy Policy on our website and updating the effective date at the top of the policy. We encourage you to review this Privacy Policy periodically.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please contact us:

• Email: info@farms-market.xyz
• Address: 1 Van Der Bijl Road, New Germany, Durban 3610, South Africa
• Business Hours: Monday–Friday, 08:30 – 18:00 (SAST)